Business Profiles

Aura Consulting: Crafting tailored staffing solutions

Aura Consulting has established itself as a leader in specialist recruitment services in Hawke’s Bay, offering unparalleled expertise, personalised services and an intimate understanding of the local job market, industry trends and business landscape.

Bede Ashby, a Hawke’s Bay recruitment expert highlights the myriad of staffing challenges organisations face in today’s dynamic business environment. These challenges range from filling short-term gaps with temporary staff to securing top talent for permanent and executive positions.

“As businesses strive to stay competitive and compliant in an ever-evolving financial landscape, the demand for skilled accountants continues to rise,” says Ashby.

The Hawke’s Bay team at Aura Consulting includes Bede Ashby and Samantha Charman, with support from their Auckland counterparts. Samantha, a former Hawke’s Bay accountant specialising in accounting and finance roles, brings a wealth of experience to the table. “I have been an accountant in Hawke’s Bay for over 25 years, with a background in commercial management accounting and business consultancy.

I’ve always worked exclusively with recruitment consultants when hiring or job hunting. Knowing the value of recruitment consultants, the move into recruitment has been a natural progression,” says Samantha.

Since the establishment of the Hawke’s Bay branch in July of last year, Aura Consulting has been warmly received by clients and candidates alike. The branch’s success is attributed to their consultants’ in-depth understanding of the roles and the needs of both clients and candidates.

“Accountants are cautious and conservative, so having a third party who understands their concerns and can answer their questions is invaluable. I can identify a good candidate quickly
and often have first hand experience with the organisations they’ve worked in,” Samantha adds.

In addition to permanent recruitment, Aura Consulting is introducing a new recruitment solution to Hawke’s Bay: temporary and contract accounting. While “temp” is often associated with lower-level admin roles, Aura’s finance professionals are high-level, experienced accountants capable of stepping into mid to senior roles at short notice. They can manage specific accounting Bede Ashby and Samantha Charman projects or cover temporary absences due to leave or extended recruitment periods. Samantha leverages her industry and local knowledge to deliver targeted candidate searches, proficiency in screening for technical expertise, and a deep understanding of accounting culture and compliance. “We streamline the hiring process to ensure the time selection of candidates who are not only qualified, but also aligned with the organisation’s goals and values” she explains.

Aura Consulting offers both temporary and permanent staffing solutions tailored to meet the unique needs of their clients. With a robust recruitment process, complemented with ongoing placement support Aura works closely with clients to understand their long-term staffing goals, organisational culture, and strategic objectives, to implement an agile, comprehensive and dedicated recruitment process, which includes strategic talent search and acquisition, completed with rigorous candidate assessments, including competency-based interviews, skills evaluations, and reference checks, ensuring that candidates meet the criteria for permanent roles and possess the potential for long-term success.

She adds that for organisations looking to elevate their accounting teams and drive business success, a recruitment consultant with accountancy experience is not just a partner in hiring “they’re a strategic ally in building a high-performing finance function poised for growth and innovation. We collaborate with clients to craft customised staffing solutions across temporary staffing, permanent recruitment, and talent search.”

Samantha says recruitment isn’t about filling a job. “It’s about understanding your business and ensuring we’re selecting the best talent that helps you grow and perform. We can only do that when we work together to establish the ‘thing’ that needs to be satisfied and agreed on and then we’ll find the talent that gets you there. Talk to us about your business and together we’ll find the best hiring solution that changes your business for the better.

www.auraconsulting.co.nz

samantha@auraconsulting.co.nz